Agenda

London continues to stand at the centre of the UK and European technology landscape – a global hub where enterprise demand, financial services, innovation, and investment converge. In 2026, organisations across the capital are accelerating digital transformation initiatives to improve efficiency, create new services, and stay ahead in an increasingly competitive and regulated environment.

Managed Services Summit London 2026 is designed to reflect this unique market dynamic, focusing on how MSPs can position themselves as strategic partners to businesses operating at the heart of one of the world’s most influential tech ecosystems. From supporting complex, multi-site organisations to enabling agile, cloud-first operations, MSPs play a critical role in helping London-based businesses scale and innovate.

The Summit will explore the technologies and strategies driving this evolution – including advanced cybersecurity, cloud optimisation, AI-led services, and collaboration tools – while also addressing key considerations such as UK-specific compliance, data governance, and the continued shift towards hybrid working.

Alongside customer-focused opportunities, the agenda will examine how MSPs can strengthen their own organisations in a highly competitive London market. This includes attracting and retaining top talent, building scalable and resilient service models, and developing differentiated offerings that stand out in a crowded provider landscape.

Join the conversation at the centre of the industry.

Be informed, challenged, and inspired.

2026 Agenda

Wednesday 9th September 2026 starting at 08:00 Local Time
08:00 Registration and Welcome Refreshments
09:00 Welcome, Opening Remarks and Housekeeping - Nintendo Switch Giveaway
09:05 Headline Sponsor Message

The MSP Market Outlook – Trends Reshaping the Industry

Panel includes Topsec Cloud Solutions, Connectwise, Huntress, and Microsoft

The managed services sector continues to evolve rapidly as organisations rely more heavily on external IT partners to deliver secure, scalable and cost-effective technology services. In this opening panel, industry leaders explore the major forces currently shaping the MSP landscape in the UK and across Europe. The discussion will examine how MSPs are responding to rising customer expectations, increasing cybersecurity risk, and the growing role of automation and AI in service delivery. At the same time, providers must navigate pricing pressure, vendor complexity and an increasingly competitive market. Panellists will share their perspectives on where the biggest opportunities lie for MSPs over the next three to five years. Topics include evolving service portfolios, differentiating through vertical expertise, and improving operational efficiency through automation. For MSP leaders, the session aims to provide a practical understanding of how the market is shifting and what strategies successful providers are adopting to stay ahead. Attendees will leave with insights into where growth is likely to come from, how customer buying behaviour is changing, and the operational adjustments MSPs need to make to remain competitive.

Niall Mackey

Commercial Director

Topsec Cloud Solutions

Steven Anning

Sales Director

Connectwise

Tim Jeffcoat

Technical Presales Engineer

Huntress

Toby Ip

AI Productivity Lead

Microsoft

09:10 PANEL SESSION
The MSP Market Outlook – Trends Reshaping the Industry
The managed services sector continues to evolve rapidly as organisations rely more heavily on external IT partners to deliver secure, scalable and cost-effective technology services. In this opening panel, industry leaders explore the major forces currently shaping the MSP landscape in the UK and across Europe. The discussion will examine how MSPs are responding to rising customer expectations, increasing cybersecurity risk, and the growing role of automation and AI in service delivery. At the same time, providers must navigate pricing pressure, vendor complexity and an increasingly competitive market. Panellists will share their perspectives on where the biggest opportunities lie for MSPs over the next three to five years. Topics include evolving service portfolios, differentiating through vertical expertise, and improving operational efficiency through automation. For MSP leaders, the session aims to provide a practical understanding of how the market is shifting and what strategies successful providers are adopting to stay ahead. Attendees will leave with insights into where growth is likely to come from, how customer buying behaviour is changing, and the operational adjustments MSPs need to make to remain competitive.

Between the Sticks: A Fireside Chat with Peter Shilton

Presented by Peter Shilton CBE

Former Leicester City, Stoke City, Nottingham Forest, Southampton, Derby County and England goalkeeper Peter Shilton joins us for a fascinating fireside chat reflecting on one of the greatest careers in English football history. England’s most capped player and a legend of three World Cups, Shilton will share stories from a career spanning two decades at the top of the game, alongside insights into leadership, longevity, pressure and performing on football’s biggest stages.

09:40 KEYNOTE
Between the Sticks: A Fireside Chat with Peter Shilton
Presented by Peter Shilton CBE
Former Leicester City, Stoke City, Nottingham Forest, Southampton, Derby County and England goalkeeper Peter Shilton joins us for a fascinating fireside chat reflecting on one of the greatest careers in English football history. England’s most capped player and a legend of three World Cups, Shilton will share stories from a career spanning two decades at the top of the game, alongside insights into leadership, longevity, pressure and performing on football’s biggest stages.

Operational Excellence – Building a High-Performance MSP

Panel includes Sherweb, Barracuda, Hornetsecurity, Sophos, and iboss

Running a profitable MSP requires far more than strong technical capability. Sustainable growth depends on operational discipline, scalable service delivery models and a clear strategy for building and retaining talented teams. This panel focuses on the internal foundations of a successful managed services business. Panellists will discuss how MSPs can build efficient operational structures that allow them to deliver consistent service while maintaining strong margins. Key challenges include recruiting and retaining skilled engineers, managing an expanding technology stack, and maintaining service quality as customer environments become more complex. At the same time, MSPs have significant opportunities to streamline operations through automation, standardisation and improved service design. Discussion will cover practical topics such as service packaging, improving customer onboarding, aligning sales and technical teams, and building a culture that supports long-term growth. The panel will also explore how MSPs can scale their businesses without dramatically increasing overheads. For MSP leaders, the goal is to identify proven operational practices that support sustainable growth while ensuring the organisation remains efficient, resilient and capable of delivering consistent customer outcomes.

David Maginnes

Partner Development Manager

Sherweb

Harri Hadjikyriacou

Sales Manager, XDR - International

Barracuda

James Nganga

Partner Account Manager

Hornetsecurity

Naveed Malik

Senior Director Channel Sales EMEA – MSP

Sophos

Simon Eappariello

Senior Vice President, EMEIA & APJ

iboss

10:10 PANEL SESSION
Operational Excellence – Building a High-Performance MSP
Running a profitable MSP requires far more than strong technical capability. Sustainable growth depends on operational discipline, scalable service delivery models and a clear strategy for building and retaining talented teams. This panel focuses on the internal foundations of a successful managed services business. Panellists will discuss how MSPs can build efficient operational structures that allow them to deliver consistent service while maintaining strong margins. Key challenges include recruiting and retaining skilled engineers, managing an expanding technology stack, and maintaining service quality as customer environments become more complex. At the same time, MSPs have significant opportunities to streamline operations through automation, standardisation and improved service design. Discussion will cover practical topics such as service packaging, improving customer onboarding, aligning sales and technical teams, and building a culture that supports long-term growth. The panel will also explore how MSPs can scale their businesses without dramatically increasing overheads. For MSP leaders, the goal is to identify proven operational practices that support sustainable growth while ensuring the organisation remains efficient, resilient and capable of delivering consistent customer outcomes.
10:40 Announcing the 3rd Prize Draw Winner - Bose Bluetooth Speaker
10:45 Morning Break and Networking
11:15
Broadgate 2

Broadgate 1

11:15

The 2026 Cyber Threat Landscape: Key Insights from 123,911 critical security incidents

Presented by Tim Jeffcoat - Huntress

Last year, the Huntress SOC analysed 6.1 billion events and responded to 123,911 critical incidents. This session distils what our 24/7 SOC actually saw into one uncomfortable truth: hackers aren't breaking in anymore: they're simply logging in. Learn how attackers levelled up their playbooks over the past year, from stolen identities that now kick off one in five incidents, to the abuse of legitimate IT tools your clients already trust, to the human error that remains the softest target of all. For MSPs, this is more than a threat briefing — you'll leave with real-world stats to justify layered, 24/7 protection to clients, a clear view of where they're exposed in 2026, and the talk track to turn it into recurring revenue.

The 2026 Cyber Threat Landscape: Key Insights from 123,911 critical security incidents
Tim Jeffcoat - Huntress

From Reactive Support to Predictive Intelligence: The Future of Managed Services

Presented by Reuben Spath - ConnectWise

AI isn't just changing how MSPs work; it's redefining what customers will expect. As automation gives way to predictive intelligence, the industry's competitive advantage will shift from resolving issues to preventing them altogether. This session shares a perspective on the future of managed services and the strategic shifts every MSP should be making today to thrive in an AI-driven world.

From Reactive Support to Predictive Intelligence: The Future of Managed Services
Reuben Spath - ConnectWise
11:25

Securing the cloud edge: protecting hybrid workloads without compromise

Presented by Niall Mackey - Topsec Cloud Solutions

Customer infrastructures now extend beyond on-premises to include cloud and edge environments. MSPs now face the challenge of securing these complex, distributed systems without adding extra operational burden. This session explores how TopSec helps MSPs deliver consistent protection across hybrid workloads. Attendees will see how automated threat detection, policy enforcement, and compliance monitoring can simplify everyday security tasks. The session also looks at practical ways to unify security controls and reduce configuration drift. By integrating these practices, providers can differentiate their offerings and uncover new revenue opportunities, all while maintaining visibility and control over increasingly dynamic environments.

Securing the cloud edge: protecting hybrid workloads without compromise
Niall Mackey - Topsec Cloud Solutions

From Phishing to AI: The Top Cyber Threats MSPs Need to Watch in 2026

Presented by James Nganga - Hornetsecurity

Presented by James Nganga, Partner Account Manager at Hornetsecurity, this session delivers an exclusive mid-year review of the cyber threats, attack techniques, and security trends shaping 2026. Drawing on intelligence from 840+ billion emails processed annually and global threat research, it explores advanced phishing, identity attacks, SharePoint permission sprawl, AI-driven threats, and supply chain risks. Discover what these developments mean for Microsoft 365 and managed customer environments, and gain practical guidance to strengthen customer security, reduce cyber risk, and prepare for the evolving threat landscape in the second half of 2026.

From Phishing to AI: The Top Cyber Threats MSPs Need to Watch in 2026
James Nganga - Hornetsecurity
11:35

Microsoft FY27: The AI Opportunity for MSPs and the Steps to Become Customer Zero

Presented by David Maginnes - Sherweb

AI is no longer a future opportunity for MSPs, it's today's growth story. Microsoft's FY27 announcements make it clear that partners who adopt AI internally, develop repeatable customer offerings, and embrace the Customer Zero mindset will be best positioned to win. Join David Maginnes as he explores the key changes MSPs need to understand, the opportunities they create, and the practical steps partners can take to build a profitable AI practice.

Microsoft FY27: The AI Opportunity for MSPs and the Steps to Become Customer Zero
David Maginnes - Sherweb

How are customer expectations evolving around managed services on AI and cybersecurity?

Presented by Toby Ip - Microsoft

• End customers now expect security and AI enablement bundled into the same conversation, they don't see them as separate purchases anymore. • There's growing demand for MSPs to show measurable ROI (time saved, risk reduced) rather than just uptime/SLA metrics.

How are customer expectations evolving around managed services on AI and cybersecurity?
Toby Ip - Microsoft
11:45

UK MSP Market Trends: What's Changing and How to Stay Competitive

Presented by Harri Hadjikyriacou - Barracuda

What are customers investing in? Which services are gaining momentum? And where are we seeing opportunities for growth? Join us for a quick look at the latest challenges and trends shaping the UK market, insights from across the channel, and practical ideas to help you refine your offering and stay ahead of the competition.

UK MSP Market Trends: What's Changing and How to Stay Competitive
Harri Hadjikyriacou - Barracuda

Handling the Cybersecurity poverty line

Presented by Naveed Malik - Sophos

Join Naveed Malik, Sophos, Senior Director Channel Sales EMEA – MSP to discuss how the cybersecurity poverty line is not about company size, budget, or whether an organisation has a CISO. It is a strategic security capability gap between owning security tools and being able to operate them effectively as a complete defence system.

Handling the Cybersecurity poverty line
Naveed Malik - Sophos
11:55

The Future of MSSP Security is Cloud-First

Presented by Simon Eappariello - iboss

How iboss helps MSSPs transform hardware revenue into profitable recurring revenue

The Future of MSSP Security is Cloud-First
Simon Eappariello - iboss
12:05 Lunch Break and Networking
13:15 WELCOME BACK - Announcing the 2nd Prize Draw Winner - Apple Airpods

MSP Consolidation – Navigating M&A, Investment and Exit Strategies

Panel includes Academia Technology Group, Fluid One, and Ex2 Consultancy

Consolidation continues to reshape the managed services market as investors and strategic buyers look to build larger, more capable service providers. For many MSPs, mergers, acquisitions and external investment are becoming important pathways to accelerate growth or realise shareholder value. This panel explores how the M&A landscape is evolving and what it means for MSP owners and executives. Panellists will discuss the attributes that buyers and investors are increasingly seeking, including recurring revenue models, strong customer retention, vertical expertise and operational maturity. The conversation will also examine the practical challenges involved in preparing a business for investment or sale. Topics include improving financial visibility, strengthening leadership teams and ensuring operational processes can scale post-transaction. For MSPs considering acquisitions themselves, the panel will highlight how smaller providers can expand their footprint, add new capabilities or enter new markets through strategic deals. Attendees will gain insight into how valuations are shifting, how deals are structured, and what steps MSP leaders can take today to position their organisations for long-term strategic growth.

Adam Monks

Group Director – Technical Services

Academia Technology Group

Jesse Harfield

Group Managing Director - IT Services

Fluid One

Ken Roulston

Managing Partner

Ex2 Consultancy

13:20 PANEL SESSION
MSP Consolidation – Navigating M&A, Investment and Exit Strategies
Consolidation continues to reshape the managed services market as investors and strategic buyers look to build larger, more capable service providers. For many MSPs, mergers, acquisitions and external investment are becoming important pathways to accelerate growth or realise shareholder value. This panel explores how the M&A landscape is evolving and what it means for MSP owners and executives. Panellists will discuss the attributes that buyers and investors are increasingly seeking, including recurring revenue models, strong customer retention, vertical expertise and operational maturity. The conversation will also examine the practical challenges involved in preparing a business for investment or sale. Topics include improving financial visibility, strengthening leadership teams and ensuring operational processes can scale post-transaction. For MSPs considering acquisitions themselves, the panel will highlight how smaller providers can expand their footprint, add new capabilities or enter new markets through strategic deals. Attendees will gain insight into how valuations are shifting, how deals are structured, and what steps MSP leaders can take today to position their organisations for long-term strategic growth.

Preserving the human edge: leadership, performance and staying at the top

Presented by Alexandra Forsyth

Drawing on her experience as a creative and technology founder, TEDx speaker and creator of the Take A Chance on You platform, Alexandra Forsyth will explore what it really takes for leaders to sustain success without burning out. Her session will look beyond targets, pressure and performance metrics to focus on the human qualities that help leaders keep going, make better decisions and support the people around them. Alexandra will invite the audience to reflect on the difference between leaders who endure and those who quietly step away. Using her H.U.M.A.N. ROI framework, she will examine how self-awareness, resilience, autonomy and healthier team cultures can help leaders stay effective over the long term. The session will offer practical ideas for building organisations where people can adapt, perform and thrive without losing sight of themselves.

13:50 KEYNOTE
Preserving the human edge: leadership, performance and staying at the top
Presented by Alexandra Forsyth
Drawing on her experience as a creative and technology founder, TEDx speaker and creator of the Take A Chance on You platform, Alexandra Forsyth will explore what it really takes for leaders to sustain success without burning out. Her session will look beyond targets, pressure and performance metrics to focus on the human qualities that help leaders keep going, make better decisions and support the people around them. Alexandra will invite the audience to reflect on the difference between leaders who endure and those who quietly step away. Using her H.U.M.A.N. ROI framework, she will examine how self-awareness, resilience, autonomy and healthier team cultures can help leaders stay effective over the long term. The session will offer practical ideas for building organisations where people can adapt, perform and thrive without losing sight of themselves.

Scaling the Modern MSP – Real-World Growth Strategies

Panel includes boxxe, Counting Creators, Law 365, and Nutbourne

Growth remains the top priority for most managed service providers, but scaling successfully requires more than simply adding new customers. MSP leaders must continually evolve their service offerings, operational processes and go-to-market strategies to remain competitive. In this MSP-focused panel, experienced operators share what is actually driving growth inside their businesses today. The discussion will explore how successful MSPs are refining their service portfolios, expanding cybersecurity offerings and integrating automation into service delivery. Panellists will also examine the organisational challenges that come with growth, including managing larger teams, maintaining service quality and ensuring customer relationships remain strong as the business scales. A key focus will be on the practical decisions MSP leaders are making around pricing, vendor selection and service standardisation. The panel will also explore how providers are responding to emerging opportunities around AI-driven services and advanced security offerings. For MSP owners and executives, the session aims to deliver candid insights into the strategies that are helping peers grow their businesses while navigating an increasingly complex technology and services landscape.

Amar Iqbal

Head of Managed Services

boxxe

Heather Alford

Director

Counting Creators

Kim Simmonds

Visionary CEO & Founder

Law 365

Marcus Evans

Managing Director

Nutbourne

14:20 PANEL SESSION
Scaling the Modern MSP – Real-World Growth Strategies
Growth remains the top priority for most managed service providers, but scaling successfully requires more than simply adding new customers. MSP leaders must continually evolve their service offerings, operational processes and go-to-market strategies to remain competitive. In this MSP-focused panel, experienced operators share what is actually driving growth inside their businesses today. The discussion will explore how successful MSPs are refining their service portfolios, expanding cybersecurity offerings and integrating automation into service delivery. Panellists will also examine the organisational challenges that come with growth, including managing larger teams, maintaining service quality and ensuring customer relationships remain strong as the business scales. A key focus will be on the practical decisions MSP leaders are making around pricing, vendor selection and service standardisation. The panel will also explore how providers are responding to emerging opportunities around AI-driven services and advanced security offerings. For MSP owners and executives, the session aims to deliver candid insights into the strategies that are helping peers grow their businesses while navigating an increasingly complex technology and services landscape.
14:50 Introducing industry experts in each room and drinks break
15:10
Broadgate 2

Broadgate 1

Bishopsgate

15:10

Beyond Outcomes: How Accountable MSPs Win the Next Generation of Clients

Presented by Graham Stead - Growth Habits

MSPs can no longer differentiate by just talking business outcomes. This session explores why the next generation of successful MSPs will differentiate themselves and stand out from the crowd through measurable accountability, not just good intentions. Discover how to build deeper client relationships, create genuine competitive advantage, and become a business partner clients see as invested in their success, rather than simply another technology provider.

Beyond Outcomes: How Accountable MSPs Win the Next Generation of Clients
Graham Stead - Growth Habits

Preparing for the Inevitable: A Modern Approach to Server Backup

Presented by Matt Hawkins - Opentext Cybersecurity

Server outages, ransomware attacks, hardware failures, and human error remain some of the most common causes of business disruption. Yet many organisations continue to view server backup as a compliance exercise rather than a critical component of operational resilience. In today's, always on, business environment, the ability to recover quickly can be just as important as incident prevention. This session explores how modern server backup strategies have evolved to meet the demands of increasingly complex IT environments. Focus will fall upon the risks facing businesses today, the hidden costs of downtime, and why backup should be considered a business continuity requirement rather than simply an IT function. Attendees will gain practical insights into the key elements of an effective backup strategy, including recovery objectives, data protection best practices and the importance of validating recovery processes before disaster strikes.

Preparing for the Inevitable: A Modern Approach to Server Backup
Matt Hawkins - Opentext Cybersecurity

Scaling Smarter: How AI and Automation Are Reshaping MSPs

Presented by Melvyn White - Rewst

AI and automation are changing how MSPs scale and operate. Instead of relying on manual processes, leading MSPs are using automation to improve efficiency, increase profitability, and deliver a better customer experience. In this session, you'll learn where automation creates the biggest impact across your business, how to turn automation into a valuable service offering for your clients, and what high-performing MSPs are doing differently. You'll leave with practical ideas for where to start, what to automate first, and how AI and automation can help drive long-term growth.

Scaling Smarter: How AI and Automation Are Reshaping MSPs
Melvyn White - Rewst
15:20

The Ratio That Runs Your Margin: More Endpoints Per Technician

Presented by Marcus Hawksworth - NinjaOne

For MSPs, margin is made or lost in the operational details, and few matter more than the endpoint-to-technician ratio. Automating device onboarding is one of the highest-leverage places to reclaim that margin, but only when the automation is flexible enough to meet each client where they are: Intune and Autopilot, Active Directory discovery, or network discovery. The real gain comes at the final step, policy assignment, where every onboarded device inherits a live set of automations for patching, vulnerability remediation, software deployment, real-time monitoring and self-healing. That's what sustains a healthy ratio long after onboarding, and turns endpoint management into a margin engine.

The Ratio That Runs Your Margin: More Endpoints Per Technician
Marcus Hawksworth - NinjaOne

They’re not breaking in — they’re logging in

Presented by Jonathan Barnett - Blackpoint Cyber

The attacks hitting your clients are designed to blend in. Between stolen credentials, bypassed MFA, and hijacked session tokens, attackers operate as trusted users inside Microsoft 365—while endpoint tooling reports all clear. Jonathan Barnett, Director of Sales Engineering at Blackpoint Cyber, walks through what identity-led intrusion means for MSPs defending SMBs: which hardening controls actually reduce exposure, why helpdesk and privileged-access processes have become the soft target, and why configuration alone can't stop someone who's already gotten in. He'll also introduce Blackpoint's partner-first, human-led approach to MDR.

They’re not breaking in — they’re logging in
Jonathan Barnett - Blackpoint Cyber

Arrow Insights: 8 Security Findings for MSP Growth

Presented by Kate Balgowan - Arrow

Arrow Insights is a new Microsoft research-led initiative designed to help partners uncover security, licensing, and AI governance challenges their customers may not even realise they have. Our research with UK IT decision-makers shows gaps in Microsoft security adoption, licence optimisation, and AI governance, even with widespread investment in Microsoft technologies. Key findings from the research include why 99% of organisations experienced a security incident last year, why 85% are not fully optimising their Microsoft licensing, and how AI governance has become one of the biggest operational pressures facing businesses today. Learn how to use these insights to create meaningful customer conversations, identify new opportunities, and deliver greater value through Microsoft solutions.

Arrow Insights: 8 Security Findings for MSP Growth
Kate Balgowan - Arrow
15:30

Keep your SMB clients protected with our 24/7 SOC built for MSPs

Presented by Ben Ridgway - Cyna IT

SMBs face roughly four times more breaches than large enterprises. Yet most MSPs are expected to deliver enterprise-grade, 24/7 protection without an enterprise-grade SOC behind them. In this session, watch a real ransomware attack unfolding step by step, and exactly where a 24/7 Security Operations Centre intercepts it before it reaches a client's data. Cyna's SOC already protects 3,000 SMBs through 500+ MSP partners. Helping clients get the most out of their existing environment to stop 98% of attacks at the identity and endpoint layer. Leave knowing how to turn a hard-to-staff, hard-to-sell problem into a high-margin managed service.

Keep your SMB clients protected with our 24/7 SOC built for MSPs
Ben Ridgway - Cyna IT

From AI to MRR: the journey from MSP to MIP

Presented by Hilton McCall - Goodweek

AI is already inside your clients' businesses - ungoverned, unmanaged, and outside your contract. The question isn't whether to engage with it, but whether you'll own it before someone else does. In this session, Hilton McCall, Channel Director UK & EMEA at Goodweek, breaks down the shift from MSP to MIP (Managed Intelligence Provider) - and how forward-thinking MSPs are turning their clients' AI chaos into structured, recurring revenue today.

From AI to MRR: the journey from MSP to MIP
Hilton McCall - Goodweek

The Accuracy Trap: Why your numbers can’t be trusted

Presented by Heather Alford - Counting Creators

Most MSPs assume their P&L is accurate – until they discover the hidden errors distorting their margins, masking risks, and quietly stalling growth. In this session, Heather exposes the accuracy traps she sees across the industry and shows you how to spot bad data fast, correct it before it becomes expensive, and build a P&L you can actually trust. You’ll leave with a practical accuracy checklist and the confidence to review your own numbers, so you’re making decisions based on truth – not assumptions.

The Accuracy Trap: Why your numbers can’t be trusted
Heather Alford - Counting Creators
15:40

It Was Fine When We Left. What happens after go-live, from the engineer's side?

Presented by Adrian Raduti - Accesa

Every MSP has said it about a client tenant: it was fine when we left. This session follows one Tuesday afternoon to show what that sentence really costs. An exec locked out mid-meeting, a Conditional Access policy quietly flipped to report-only, and nobody writes it down. In most shops, the client notices first. Inside Accesa's Workplace Operations Centre, one build across every client tenant, watched continuously, the team knows within minutes, with the old value, the new value, and Microsoft's own timestamp. A practical walk through the operating model behind that, and what it changes about escalation, margin, and the conversation at the next QBR.

It Was Fine When We Left. What happens after go-live, from the engineer's side?
Adrian Raduti - Accesa

Profitable Pricing; mastering the fundamentals for intentional margin growth

Presented by Daniel Welling - MSP Finance Team

Daniel explores this topic starting with understanding gross margin measurement and management, before revealing the 6 most common pricing levers MSPs can move, and how, to achieve gross margin growth. MSP leaders and owners will leave with pricing maturity clarity and what tactics to deploy next in their businesses, including insights, tips and anecdotes Daniel has acquired over the past 30-years in the IT services industry and the last 8-years working directly with MSP owners.

Profitable Pricing; mastering the fundamentals for intentional margin growth
Daniel Welling - MSP Finance Team

Resell Security or Co-Deliver It. Only One Builds Your Value

Presented by Stephan Tallent - ArmorPoint

Two MSPs with the same revenue can be worth wildly different amounts — and the difference usually comes down to how they sell security. Reselling licences puts margin on this month's invoice. Co-delivering managed security builds the things that compound: contracted recurring revenue, clients who don't churn, and a security relationship that belongs to you, not your vendor. In ten minutes, Stephan compares the two models side by side and shows how co-delivery puts your MSP inside the security operation — engaged, not staffed. Whether you ever sell your business or not, this is the tip worth ten minutes.

Resell Security or Co-Deliver It. Only One Builds Your Value
Stephan Tallent - ArmorPoint
15:50

How One MSP Found $22M: Services Revenue Is Buried in Your CSP Tenants

Presented by Neil Lomax - ONYX

A lot of partners believe there’s no money in CSP. The transactional CSP exchange of the past placed it outside the domain of the MSP, but the status quo has changed. Partners already own the relationship, and they should own the transaction, too. When you approach CSP as the intelligence layer to drive services revenue, a whole new type of profitability is unlocked. Co-founder Neil Lomax shares real wins from partners who are building this kind of profitability in FY27 with the CSP Growth Engine.

How One MSP Found $22M: Services Revenue Is Buried in Your CSP Tenants
Neil Lomax - ONYX

Putting AI to work for MSPs Today (& tomorrow)

Presented by Mark McInerney - LogMeIn

Gartner predicts that by 2030, zero percent of IT work will be purely human. For MSPs, that shift is already here. This session tackles the everyday struggles slowing teams down — outdated documentation, tribal knowledge, repetitive troubleshooting, and stretched-thin techs — and shows how AI is solving them right now. Join Mark McInerney, Global MSP Sales Manager at LogMeIn, to see how LogMeIn Resolve's AI capabilities — from instant ticket summarization and script generation to automated session notes and autonomous diagnostics — are driving faster resolutions, less burnout, and better documentation, all without adding headcount.

Putting AI to work for MSPs Today (& tomorrow)
Mark McInerney - LogMeIn

Unlocking Agile UCaaS: Winning More Deals with 8x8’s Small Business for Direct Resellers

Presented by Sophie Blake - 8x8

Discover how 8x8’s industry-first consumption-based sales model transforms how Unified Communications (UCaaS) is bought and sold. Designed specifically for SMBs (<100 users) and dynamic, seasonal workforces, this contract-free, pay-as-you-go approach removes long-term buyer friction. Attendees will discover how combining flexible daily-usage billing with 8x8’s enterprise-grade UC tools enables resellers to expand their target market, accelerate deal cycles to under 30 days, and boost profitability without taking on risk.

Unlocking Agile UCaaS: Winning More Deals with 8x8’s Small Business for Direct Resellers
Sophie Blake - 8x8
16:00 Closing Remarks, Announcing the 1st Prize Draw Winner - Apple iPad - plus Networking Drinks Reception
17:00 VIP After Party - Invitation Only
Presentation times and order are subject to change. This agenda was last updated on 26 Sep 2026 at 9:09am.

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